About Smart Asset Bookkeeping

Hi! I’m Rachel Sigler, and I graduated with an Associate of Applied Science in Accounting in 2010. Since then, I’ve built a fulfilling career primarily as a bookkeeper in the construction industry, managing financial records for a diverse range of businesses, including photographers, writers, and various service-based companies. With a strong attention to detail and a passion for helping businesses thrive, I take pride in providing accurate financial management.

– Rachel Sigler, Owner – Smart Asset Bookkeeping

Project Summary

Rachel reached out to us to discuss building a simple website for her bookkeeping business to help her manage lead intake, while helping to ensure that her target audiences knew that she could help them. During this project, we gathered information about her business, including detailed information about her target audiences, as well as inspiration from brands that she felt similarly represented what she did to construct a website that provides a clean, and easy-to-navigate experience for the user.

Our primary goals with this project were the following:

• Keep the design simple and easy-to-navigate
• Provide a clean layout while showcasing the personality behind the business
• Simplify contact channels through a single page