About Triton Industries, Inc.
Triton Industries has been a leader in metal fabrication in Chicago since 1961. A third-generation family business, Triton Industries is known for its legacy of precision, innovation and customer service. In all their specialization areas: metal fabrication, laser cutting, welding and assembly, forming bending metal, and finishing services. Get to know them, explore their work, and get in touch with them to discuss your next project.
Project Summary
Next Play Marketing reached out to us to have a website constructed for Triton Industries, Inc. as part of their client’s new marketing plan. Triton Industries previously had a website online, but ended up losing the site due to circumstances outside of their control. In the meantime, their company was operating with a single sales page styled website that allowed them to get by during trade shows. With a new focus on their Digital Marketing strategy, Triton Industries made the decision to focus on a full redesign of their site, not only enhancing the information available on their site, but building a more engaging user journey and experience to help showcase the true personality behind their company.
Our primary goals with this project were the following:
- Simple and easy to navigate design
- Focus on driving visitors to contact or request a quote
- Easy quote request access from anywhere on the site
- Showcase their services in a way that’s educational, but not overwhelming
